Part III by: A. van Veelen Amsterdam, June 28th 2021– It is as if Amsterdam Football Club and Ajax’s selection escapes relegation in the post-competition and we still praise the coach: just go for it, he did it in the very end. Nothing seems to break our self-image. No pandemic, benefits disaster or corruption scandal. The…
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Our Life Our Story Part II A. van Veelen Amsterdam, June 28th 2021– Anyone selling gossip is shooting him/herself in the foot. Branding comes from burning. You burn your fingers somewhere. Just look at the influencer without a last name. Zero experience with buying Chinese mouth caps, and yet he talked a hundred million into…
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The Story of Life Part I Essay In this era of personal branding, it’s all about stories. It makes us blind to reality, says A van Veelen. Amsterdam, June 28th 2021–We keep ourselves captive in the stories we tell. For years I told everyone who wanted to hear that I had a lazy eye as…
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